The Better Breeder Institute offers the first world-class WordPress website platform designed specifically for breeders — by breeders. So much more than a theme, our platform includes enterprise cloud hosting (AWS), lifetime platform updates, and continuous optimization, all in one package.
All the software tools you need to create your own dog breeder website.
Your ULTIMATE Breeder Website Builder includes:
Easy, Intuitive Interface
Managing your website should be easy, and we’ve worked hard to make it that way. Creating & managing a website has never been easier. Technical skills are not required to build beautiful pages.
Responsive, MoBile-Friendly Design
Your website must look great no matter where you view it, whether that’s on a smartphone, tablet, or desktop.
Dog Breeder Design
When you work in the Ultimate interface, you will instantly know experienced dog breeders designed it.
Next-Gen WordPress Platform
WordPress is the most popular website platform in the world. The Ultimate Breeder theme is built on DIRIGIBLE, the most advanced WordPress software design ever.
Cloud Hosting
Otherwise not affordable for dog breeders, the Ultimate theme sits on the same secure, dedicated enterprise cloud hosting platform (Amazon Web Services) as many of the world’s largest websites.
World-Class Page SPeeds
Nobody wants a slow website, but with today’s web, a slow website hurts your Google rankings and annoys users. The Ultimate pages are built to load at lightning speeds on any device.
SEO-Optimized Website
This includes semantic, fast markup & SEO-optimized page structures that help your site outrank competitive breeders on Google.
Automatic Updates & Optimizations
The internet and digital technologies are constantly changing. Let us keep ahead of advancements so you don’t have to.
Dog Breeder Tools
We will continue to develop proprietary, breeder-savvy plugins to increase your website’s productivity and capabilities.
The Ultimate Dog Breeder Website Platform!
Build your own world-class website today!
Choose from Three Levels
Silver
$99
Per Month
Essential features to manage your kennel site.
Start building your dream site in minutes. The WordPress Block Editor and our custom blocks allow you to design a beautiful site quickly and easily.
Everything you need, nothing you don’t. Includes all the features you need for a fast, Search Engine Optimized website right out of the box. No configuration or additional plugins to purchase or install.
Tons of included features—stop paying for plugins & apps.Connect with your puppy customers and audience with our specialized social media features and powerful drag-and-drop forms.
We’ve got your back.Get access to our Ultimate Website Facebook group, support forums, knowledgebase, and customer support team.
60-day Money Back Guarantee.Subscribe today and get 60 days to make sure this is simply the best dog breeder website builder in the world.
Advanced web tools to promote & showcase your dogs.
Includes everything in the Silver plan, plus…
Better Breeder Pedigree Software. Our proprietary pedigree software allows you to create a pedigree database for your breeding program and quickly generate a 4-generation pedigree for every dog. In the process, build your topical authority with Google.
Integrated Email Marketing. MailChimp Email Service Provider (ESP) is built-in to support all your email marketing and communication needs.
Online payment processing. Easily accept online payments for puppy applications, deposits, stud fees, or purchases.
Advanced business & design features Advanced features include online Mega Menus and Footers, Staff and Location Directories, Kennel Hours, Portfolios, Events and RSVPs, and much more.
Get priority support. Includes priority support in addition to our forums and knowledge base.
Skip the DIY and let our experts create your turnkey website.
Our expert web design team will build your site from start to finish.
Professional design & content placement. You select your functionality level (Silver or Gold), provide the pictures and copy, and we do the rest.
Search Engine Optimization (SEO). We utilize advanced SEO expertise to create a website that will dominate your breed on Google.
Google Integrations. We also include website integrations with Google Analytics & Search Console to enable & measure performance.
Dedicated project manager.We’re invested in your success. Your dedicated project manager will guide the complete website setup to deliver the breeder website of your dreams.
Selling just ONE additional puppy will more than pay the annual cost of your Ultimate Website.
Breeder Testimonial:
The Ultimate Breeder Website has been the best investment I’ve ever made in my breeding program. My online presence is now professional, easy to find, and it’s bringing me the kind of puppy buyers I used to only dream of!
Wendy Ward
Blue House Cavliers, Utah
Designed for Breeders — By Breeders.
Rockstar Dog Pages
GIVE EACH DOG ITS OWN “ULTIMATE” PAGE!
The Ultimate Breeder Website is the first world-class website platform designed specifically for breeders — by breeders! Each Dog page template supports name, sire/dam, headlines, bylines, AKC/CKC #’s, health testing, pedigree & more!
These pages will rocket to the top of Google!
Breeder Testimonial:
The platform is made for dog breeders with Rockstar Dog Pages that are easy to use. Each dog has its own page with photos, health testing, stats, and pedigrees. Even my dogs that aren’t champions (yet!) look like superstars.
Wendy Ward
Blue House Cavliers, Utah
Designed for Breeders
Timelines
INTERACTIVELY Show YOUR BREEDING PROGRAM’S HISTORY.
Impress your site visitors and prospective puppy buyers with this dynamic functionality to show off your champions. Tell your story for future generations of breed lovers.
Better Breeder Pedigree Software
BUILD A DYNAMIC, GOOGLE-FRIENDLY PEDIGREE IN SECONDS.
The Ultimate Breeder Website is the first platform to integrate a powerful pedigree database directly onto the Rockstar Dog pages –and build Google page authority in the process.
Dog Directory
Display your dogs anywhere on your site.
Your website is all about your dogs, so our platform gives you the freedom to display them anywhere and filter them by category.
Rockstar Dog Pages
Each Dog Gets its own Page.
The Ultimate Breeder Website utilizes Rockstar Dog pages for every single dog you’ve entered, optimized for both users and search engines.
Breeder Testimonial:
When searching for website platform for our kennel, I sought an interface that was intuitive, user-friendly, with a suite of breeder services tailor-made for organization of my dogs’ information. The Ultimate Breeder Website not only fulfilled these criteria but surpassed my expectations. The incorporation of health testing data alongside an interactive and exhaustive pedigree repository has proven to be an invaluable asset. I regularly hear from our site visitors how much they love the website.”
Frank Trevino
Maverick Collies, Texas
NOTE: If you are not experienced in the initial setup of a WordPress website, we recommend our Jumpstart Website Service. Our experts will perform the initial design and technical setup — and fast-track you to the fun part of building a website.
While perfect PageSpeed Insight “Performance” scores are nearly unattainable (particularly on mobile) as Google continually raises the bar, we continue to pursue perfection with the Ultimate Breeder platform. Can your website platform claim that?
The Ultimate Dog Breeder Website Platform
Build your own world-class website today.
Choose from Three Levels
Silver
$99
Per Month
Essential features to manage your kennel site.
Start building your dream site in minutes. The WordPress Block Editor and our custom blocks make it possible to design a beautiful site quickly and easily.
Everything you need, nothing you don’t. Includes all the features you need for a fast, Search Engine Optimized website right out of the box. No configuration or additional plugins to purchase or install.
Tons of included features—stop paying for plugins & apps.Connect with your puppy customers and audience with our specialized social media features and powerful drag-and-drop forms.
We’ve got your back.Get access to our Ultimate Website Facebook group, support forums, knowledgebase, and customer support team.
60-day Money Back Guarantee.Subscribe today and get 60 days to make sure this is simply the best dog breeder website builder in the world.
Advanced web tools to promote & showcase your dogs.
Includes everything in the Silver plan, plus…
Better Breeder Pedigree Software.Our proprietary pedigree software allows you to create a pedigree database for your breeding program, and quickly generate a 4-generation pedigree for every dog. In the process, build your topical authority with Google.
Integrated Email Marketing. MailChimp Email Service Provider (ESP) is built-in to support all your email marketing and communication needs!
Online payment processing. Easily accept online payments for puppy applications, deposits, stud fees, or purchases.
Advanced business & design features. Advanced features include online Mega Menus and Footers, Staff and Location Directories, Kennel Hours, Portfolios, Events and RSVPs, and much more.
Get priority support.Includes priority support in addition to our forums and knowledge base.
Skip the DIY and let our experts create your turnkey website.
Our expert web design team will build your site from start to finish.
Professional design & content placement. You select your functionality level (Silver or Gold), provide the pictures and copy, and we do the rest.
Search Engine Optimization (SEO). We utilize advanced SEO expertise to create a website that will dominate your breed on Google.
Google Integrations. We also include website integrations with Google Analytics & Search Console to enable & measure performance.
Dedicated project manager.We’re invested in your success. Your dedicated project manager will guide the complete website setup to deliver the breeder website of your dreams.
NOTE: If you are not experienced in the initial setup of a WordPress website, we highly recommend our Jumpstart Website Service. Our experts will perform the initial design and technical setup — and fast-track you to the FUN part of building a website.
The Better Breeder Institute offers the first world-class website builder created specifically for dog breeders – by dog breeders. What’s more, our platform includes lifetime updates, continuous optimization, and enterprise cloud hosting – all in one package.
This is the opportunity to professionally showcase your breeding program online. Highlight each dog in your program with a rockstar webpage listing sire, dam, AKC#, pedigree, health testing, photo gallery, and much more.
To its core, the Ultimate Website platform is SEO-optimized to rank highly in Google, driving you more site visitors. The website platform is responsive and mobile-friendly, guaranteeing a great user experience, regardless if it is viewed on a desktop, tablet, or smartphone.
And, as a responsible breeder, you need to attract the right kind of buyers for your puppies. With our Dirigible page builder utilizing the WordPress Block Editor, you can create professional web pages in minutes without any coding experience. These tools will help you better tell your story to differentiate you from other breeders online.
Building a website from scratch yourself is typically difficult and time-consuming. The learning curve is steep. Hiring a web developer who knows what they are doing is expensive and takes time. Plus, most web developers don’t understand the critical SEO concepts required to rank high on Google.
That’s why Better Breeder’s Ultimate Website Builder is the best solution for busy dog breeders like you. You don’t need to know anything about web design or coding to use the Ultimate Website Builder. It’s the better, more powerful way to build a website for your kennel.
Frequently Asked Questions
Why does the Ultimate Platform cost more than Other breeder website Solutions?
The Ultimate Breeder Platform isn’t just a premium WordPress website theme, but an end-to-end digital marketing machine. It is constructed to enable breeders to build websites that look better, perform better, dominate Google, and earn more traffic from puppy shoppers. In turn, you can sell more puppies — to better homes — for higher prices. Selling just one additional puppy will more than cover the annual cost of your Ultimate Breeder Website.
Further, the Ultimate Breeder Platform has dedicated enterprise cloud hosting built into it — you don’t need to purchase hosting separately. The Ultimate theme sits on the same secure, dedicated enterprise cloud hosting platform (Amazon Web Services) as many of the world’s largest and most powerful websites. AWS hosting would simply not be affordable for dog breeders otherwise.
Finally, the Ultimate Breeder Platform includes all future updates, maintenance, and enhancements. You’ll never have to worry that your WordPress theme is out-of-date or vulnerable to security breaches. Dirigible website engineers continually work to keep the Ultimate platform the best performing and most secure WordPress platform built, regardless of industry changes or advancements. It is truly future-proofed.
I’ve never built a website before. What skills do I need to build my ULtimate Breeder website?
With any website builder platform (whether WordPress, Wix, or Squarespace), a small learning curve is to be expected. It will be necessary to achieve proficiency with the WordPress Block Editor to complete your site. There are many free online videos to learn Block Editor basics, and we have extensive customer support guides to teach you the more advanced or custom Dirigible blocks that exist in the Ultimate Breeder Website.
If you are not experienced in the initial setup of a WordPress website, we strongly recommend our Jumpstart Website Service. Our experts will perform the initial design and technical setup — and fast-track you to building your website.
Once I purchase my ULtimate Breeder Website, what happens next?
Immediately following purchase, you will receive several Dirigible onboarding emails detailing 6 Quick Start Tips. You will run the Dirigible Onboarding tool to create your new website. Following that, you will receive your Ultimate Breeder Website welcome email providing resources and instructions specific to the Ultimate dog breeder template. With that, you’ll be ready to begin building your “Best of Breed” site.
I already have a website. How do I move it to the Ultimate Platform?
The Ultimate platform makes it easy to upload your images and copy & paste content from your current site into our WordPress page builder tool. Once your Ultimate website is launched, you can shutter your old site.
I already Have my Domain Name (URL). Can I use it for my Ultimate Breeder Website?
Yes. In fact, it would not be in your best interest to NOT use a URL that has already developed domain authority. While you will initially build your new site on a Dirigible staging domain, once the site is ready to launch, you can simply point your old domain name to your new website. The Dirigible Knowledgebase has complete instructions for completing that final step.
What happens if I start building my website and decide it isn’t for me?
While the Dirigible Framework was created to enable “non-techies” to create beautiful, technically correct websites, if you decide you want help, our expert website design team is available to step in to get your website launch across the finish line.
What Happens if I want to move my website off the Ultimate platform in the Future?
While we can’t imagine wanting to leave the Ultimate platform once you experience it, if you do choose to move your website, you can switch your website to a different WordPress theme. Some reformatting and design updates would be expected, but your content is preserved. (NOTE: Some Ultimate features require special licensing that won’t work off the Dirigible platform.)
If you move your website off WordPress, the content transfer process would be the same as with any website migration.
Can my Web Developer Make Technical Changes to the Website
This platform does not allow FTP access, nor does it allow additional plugins. This is to ensure your site performs well and is secure. The plugins installed are highly vetted and regularly updated.
Your web developer can write their own CSS to style any of the block components, which can be very powerful in the hands of someone with web experience!
However, no technical additions are required to create a beautiful, high-performing website on our platform.
If you have questions, please reach out to us.
We’ll be happy to discuss the Website of Your Dreams.
NOTE: Due to company principles being AKC-licensed conformation judges, the Better Breeder Institute cannot enter into perpetual business relationships with Collie or Shetland Sheepdog breeders, as it would create an occupational ineligibility situation, per AKC policy.
However, the Better Breeder Institute has arranged for an independent outside agency to provide full support for the Ultimate Website platform. For referral information, please contact us.
Start building your dream site in minutes. The WordPress Block Editor and our custom blocks make it possible to design a beautiful site quickly and easily.
Everything you need, nothing you don’t. Includes all the features you need for a fast, Search Engine Optimized website right out of the box. No configuration or additional plugins to purchase or install.
Tons of included features—stop paying for plugins & apps.Connect with your puppy customers and audience with our specialized social media features and powerful drag-and-drop forms.
We’ve got your back.Get access to our Ultimate Website Facebook group, support forums, knowledgebase, and customer support team.
60-day Money Back Guarantee.Subscribe today and get 60 days to make sure this is simply the best dog breeder website builder in the world.
Advanced web tools to promote & showcase your dogs.
Includes everything in the Silver plan, plus…
Better Breeder Pedigree Software.Our proprietary pedigree software allows you to create a pedigree database for your breeding program, and quickly generate a 4-generation pedigree for every dog! In the process, build your topical authority with Google.
Integrated Email Marketing. MailChimp Email Service Provider (ESP) is built-in to support all your email marketing and communication needs.
Online payment processing. Easily accept online payments for puppy applications, deposits, stud fees, or purchases.
Advanced business & design features. Add advanced features like online Mega Menus and Footers, Staff and Location Directories, Kennel Hours, Portfolios, Events and RSVPs, and much more.
Get priority support.Includes priority support in addition to our forums and knowledge base.
Skip the DIY and let our experts create your turnkey website.
Our expert web design team will build your site from start to finish.
Professional design & content placement. You select your functionality level (Silver or Gold), provide the pictures and copy, and we do the rest.
Search Engine Optimization (SEO). We utilize advanced SEO expertise to create a website that will dominate your breed on Google.
Google Integrations. We also include website integrations with Google Analytics & Search Console to enable & measure performance.
Dedicated project manager.We’re invested in your success. Your dedicated project manager will guide the complete website setup to deliver the breeder website of your dreams.
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